OnSight, in partnership with the Denver Post Community Foundation, launched a major enterprise on Friday: the first annual Pedal the Plains bike tour.

At two press conferences on Friday — one at the state capitol in Denver, and one at the headquarters of race sponsor Vaiero on Ft. Morgan — community leaders (including Governor Hickenlooper, Denver Post owner Dean Singleton, State Senator Greg Brophy, and US Pro Cycling Challenge CEO Shawn Hunter) made the formal route announcement for the tour. Check the PTP Facbeook page for pics and video of the event.

OnSight Public Affairs built the web site for the event, is managing social media accounts, and is helping organize event logistics at all levels.

Pedal The Plains is a one-of-a-kind cycling event celebrating the agricultural roots and frontier heritage of the Colorado’s Eastern Plains. This event is a ride designed for riders of all speeds and sizes.

The three-day ride, scheduled for Sept. 21 – 23, will showcase the host communities of Yuma, Wray, and Burlington. The event will also include a family cruiser ride as well as a 120-mile timed Gran Fondo, co-branded by the US Pro Challenge.

Along the way, riders will have the opportunity to connect with locals in towns along the route and the host towns we’ll be visiting each night. There will be food and entertainment (with a focus on local providers for both) and opportunities to learn about and connect with local history, culture, landscape, and wildlife. From barn dances and barbecues to on-route tours of working farms and historic frontier battlegrounds, there’s plenty to do on and off the bicycle seat.

Event proceeds will benefit The Denver Post Community Foundation as well as Future Farmers of America, 4-H, and Rural Solutions.

Friend Pedal the Plains on Facebook

Follow Pedal the Plains on Twitter