COMING SOON ADAMS/ARAPAHOE COUNTY

COMING SOON ADAMS COUNTY

Client: Coming Soon Adams County

Date: February 2016

Project: A campaign to bring attention to a new round of leases threatening residential fracking in Adams County. The campaign consists of a web site featuring new maps that point out the proximity of drilling leases to home, schools, and watersheds; social media and geotargeted digital ads; billboard signage; and door hangers dropped by volunteers in the affected neighborhoods.

Coming Soon Door Hangers

Coming Soon door hangers dropped in Adams County in February 2016.

Coming Soon digital billboard

Billboard was along I-25 for several weeks in February, 2016

Coming Soon digital billboard

Billboard was along I-25 for several weeks in February, 2016

COMING SOON SOCIAL MEDIA CAMPAIGN

Coming Soon Facebook ad targeted residents in Adams County, and directed them to the campaign web site.

COMING SOON SOCIAL MEDIA CAMPAIGN

Coming Soon Facebook ad

COMING SOON SOCIAL MEDIA CAMPAIGN

Coming Soon Facebook ad

COMING SOON SOCIAL MEDIA CAMPAIGN

Coming Soon Twitter ad targeted residents in Adams County and raised awareness about the incursion of fracking into their neighborhoods, while directing them back to the campaign web site.

COMING SOON SOCIAL MEDIA CAMPAIGN

Coming Soon Twitter ad

COMING SOON SOCIAL MEDIA CAMPAIGN

Coming Soon Twitter ad

COMING SOON SOCIAL MEDIA CAMPAIGN

Coming Soon Twitter ad

COMING SOON SOCIAL MEDIA CAMPAIGN

Coming Soon Twitter ad

COMING SOON WEB SITE

Coming Soon web site homepage

COMING SOON WEB SITE

Coming Soon web site “Be Heard” section, capturing visitor’s contact info as they take action to contact their legislators.

COMING SOON WEB SITE

Coming Soon web site news and media links page

COMING SOON WEB SITE

Coming Soon web site sign up form

COMING SOON WEB SITE

Coming Soon web site “What It’s Like” section, featuring an animated .gif of the increasing density of drilling, an audio recording of a drill rig, and facts and figures alongside pictures of drillings’ proximity to houses and schools in Colorado.