by OnSight | Jan 2013 | Branding, Graphics, Print Communications, Trends
So much data! Such a beautiful map!
Infographics are no fad: the ability to pack a lot of useful data in a small amount of space, and make it fun to learn something or visualize complicated concepts in a fresh way is eternally useful.
Here’s a roundup of some great infographics we’ve encountered recently:
Warby Parker’s fun, informal, and informative annual report is an innovative approach to the often stuffy formality, and also provides information you never thought you cared about in a dynamic web interface.
Cute and fun: Drake Martinet’s marriage proposal.
Sometimes infographics are less design challenges than data ones. Here’s an example of a ton of data integrated into a map, making a tool that is useful and visually impressive at both the macro- and micro-level.
Infographics can pack tons of personality and information into what might otherwise be unremarkable promotional pieces.
And if you’re a Pinterest user, there’s a never-ending waterful of amazing infographics to peruse and get inspiration from. Here’s a good place to start.
Let us know if you’ve got a challenge that creative visualization might be able to tackle.
by OnSight | Jan 2013 | OnSight News, Strategy, USA Pro Cycling
OnSight’s Ben Davis participated in live-blogging of the Lance Armstrong confession last night.
One of the most-recognized names in sports has been much in the news the last week, as word of Lance Armstrong’s confession to ongoing use of performance enhancing drugs during an exclusive Oprah interview was publicized.
Part I of the two-part interview aired last night, and OnSight’s Ben Davis took part in a live-blog conversation on VeloNews, of the nation’s premier cycling news magazines, to give a Public Relations perspective to Lance’s performance.
Reactions to last night’s revelations were fairly tepid; will Part II tonight begin the long process of repairing the damage to Lance’s name, storied history, philanthropy, and the legitimacy of professional cycling at large?
Tune in to the VeloNews live blog tonight at 8 to find out…
by OnSight | Jan 2013 | Graphics, Web Communications
2013 marks the launch of Conservation Colorado’s new web site.
New Year, new non-profit, new web site.
January 1, 2013 is a major landmark for Colorado Environmental Coalition and Colorado Conservation Voters, as it marks the launch of their merged organization: Conservation Colorado.This is the beginning of an exciting new chapter in protecting Colorado’s air, land, water and people.
The new web site is a robust, highly-customized WordPress installation, which makes it easy for the non-technical types to edit and add content, but showcases a contemporary, dynamic site for visitors to interact with.
Every nook and cranny of the site features a rotating background gallery of stunning landscape images that highlight the natural beauty that makes Colorado’s environment so worth protecting.
The site is jam-packed with information about Conservation Colorado’s work, and makes it easy for visitors to find the information they’re looking for and get involved in issues they care about.
Large databases of legislators, bills, and organizational press releases, blog posts, podcasts, maps, and other media are not only easy to find, but also interact dynamically with the site: viewing a page about “Water” will automatically provide the latest water-related media and opportunities to get involved, allowing visitors to easily find basic information, but also to engage on a more in-depth level with the issues.
Social media engagement opportunities are front-and-center, encouraging users to share information and actions, increasing the portals through which interested citizens can find out about Conservation Colorado and become supporters of its work.
Check out the new site and let us know what you think!
by OnSight | Dec 2012 | OnSight News
Happy Holidays from Ben, Mike, George, Jordan, and Anne
by OnSight | Dec 2012 | Pedal the Plains
Happy riders at the finish line in Yuma.
Wide open spaces, a few gusts of wind, a pedal-powered Governor and hundreds of cyclists of all ages, abilities, and spandex coverages…Pedal The Plains 2012 was a truly unique and unforgettable adventure on Colorado’s Eastern Plains.
Along for the ride was Denver’s High Noon Entertainment, who (with help from the Colorado Film School) put together an all-too-brief documentary about the experience. The film follows several teams of riders, from the experienced pro-racers Megan (one of PTP’s “Plain Pedalers“) and Katie, who were shadowed by two strapping, corn-fed, cycling novices from the Future Farmers of America; a team of eastern plains riders of extremely diverse skill levels; and a group of troubled youth whose team leader uses cycling to provide a healthy outlet for his charges.
Narrated by Governor Hickenlooper himself, and set to a hard-rocking soundtrack, the film is a fantastic, funny, and freewheeling journey into the heart of the ride.
You can still catch the special on Altitude Sports Network:
Dec. 10, 8 p.m.
Dec. 15, 2 p.m.
Dec. 17, 3 p.m. and 1 a.m.
Dec. 18, 11 a.m.
A wonderful job by High Noon, the intrepid narrator of the documentary, and all the Pedal The Plains organizers. What a wonderful ride!