ALL the campaign ads?
Kantar Media’s Campaign Media Analysis Group -- a global PR research and analysis firm -- has been collecting campaign ads. And now that they've got 10 years worth (upwards of 50,000 ads from the federal, state, and local level), they've done something amazing with...
Investing in the Future of Beer
Earlier this month, OnSight assisted Anheuser-Busch and the Anheuser-Busch Foundation in hosting a press conference to announce a $250,000 gift to Colorado State University’s Fermentation Science and Technology program in Fort Collins. This program, launched in the...
TV isn’t dead
"For political campaigns, reaching younger, more diverse, swing voters through live TV advertising alone is problematic." It's a multi-layered challenge for political campaigns: TV is still the best way to reach the biggest audience, but media markets don't...
Romanoff Kicks Off!
Andrew Romanoff officially kicked of his Congressional bid last week in Aurora. More than 500 enthusiastic supporters, including State Rep. Rhonda Fields and Hon. Ken Salazar, gathered at Dora’s Mexican Restaurant in Aurora for the official launch, because what better...
Time is running out!
With the open enrollment rapidly approaching, Connect for Health Colorado is spreading the word about getting covered before March 31. After this date, most Coloradans will not be eligible to enroll in health insurance coverage until October, and those plans will not...
It’s about safety
No matter which side of the marijuana legalization issue you’re on, we all recognize the changes made to the Colorado Constitution by Amendment 64 created some unique conflicts between state and federal law – including access to regular banking services. Because...
Check out these 5 great Winter Olympics links
The Winter Olympics -- a magical fortnight of sports, international truce, and athletic accomplishment (unless you're an Olympics grinch, of which we might have one lurking around the OnSight office). With an event that has such international interest, and which has a...
Tweeting the Lingo
Rarely have I heard of a social media network -- one of those things designed to increase connection and community -- described as baffling or intimidating as much as Twitter is. Twitter itself is a great tool, for both listening and for reaching out and sharing...
2014 By The Numbers
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Making sure you’re in the know
Things are constantly changing on the social media landscape. If you made it a priority to track of Facebook's latest algorithm change and the latest social media buzzword you wouldn't even have time to get your work done. Luckily for you, that's our job. On that...