by OnSight | Apr 2015 | Colorado County Clerks Association, Elections
Sure, Colorado tops other states when it comes to natural beauty, craft beer, hiking and biking trails, and oh so much more, but now, our voters are outpacing most other states too. In last year’s midterm elections, Colorado had the 3rd highest voter turnout. Our county clerks and elections staffers deserve major kudos for helping facilitate such a feat of democracy.
Colorado had the third-highest voter turnout in the nation in November’s midterm election, according to a report released this week. Voter turnout in the state reached 54.5 percent of the eligible voting-age population, trailing only Maine, with 58.5 percent turnout, and Wisconsin, with 56.9 percent turnout. The report was released Wednesday by the group Nonprofit Vote. Tiffany Parker, La Plata County clerk and recorder, said voting reforms passed in 2013 along with tightly fought races helped drive voters to cast ballots last year. The state Legislature authorized mail voting statewide and same-day registration. Voters were able to correct outdated or incorrect information on their voting profiles right up to Election Day.
by OnSight | Mar 2015 | Beer, Graphics, Keep Colorado Local, Press and Media, Print Communications
You’ve heard of shopping local, but voting local might be next.
In March, over 100 Coloradans from craft breweries, local vineyards, distillers, and local businesses got together at a local liquor store. No, that’s not the start of a joke. It’s the start of an effort called Keep Colorado Local.
The Keep Colorado Local coalition represents over 1,000 local businesses. These independent businesses joined the Keep Colorado Local campaign to fight out-of-state corporations and keep them from changing our liquor laws and allowing chain stores to sell alcohol. OnSight is proud to build this effort and grow a coalition to defend local businesses, preserve public safety, and protect Colorado’s craft culture.
These local businesses are working on this issue together, because it could be on your ballot sometime soon. Out-of-state corporations are gearing up for a ballot measure in the 2016 election, and Colorado businesses aren’t wasting any time to spread the word about the dangers of alcohol sales in chain stores.
The Keep Colorado Local campaign keeps the focus on the businesses, people, and Colorado culture that would be hurt. As many as 700 local stores would be put out of business, and we’d lose over 10,000 jobs. Our craft selection would be completely watered down, and the small brewery or distiller would lose out on shelf space because chain stores prioritize mass-produced products. Alcohol in chain stores would also mean easy availability for minors to steal or illegally buy alcohol.
Onsight is building a strategic campaign to share this message online, in businesses and in the news:
Homepage features quick links and key messaging.
Web Site
The Keep Colorado Local web site features a dynamic homepage with a mobile-friendly layout. The online home of Keep Colorado Local is designed to feature key information and house an expanding archive of stories, voices, testimonials, videos and tools for supporters as the campaign grows. Check it out and sign up for updates at KeepCoLocal.com.
Social Media
The Keep Colorado Local social media hubs work seamlessly with our web site, encouraging readers to move in between our online portals, learn more and share our content with their friends.
Testimonials from business owners, for example, are featured on “The Culture” section of the web site with buttons to make sharing that content on social media as easy as possible. These testimonials are also featured in our social media posts, encouraging readers to visit the website and view more.
You can stay up-to-date with Keep Colorado Local and our coalition partners on Facebook, Twitter and our email updates.
Print Collateral
From stickers to palm cards, table tents to coasters, bottle-hangers to window clings, and much more, OnSight is providing coalition partners with the visibility tools they need to spread the word and grow our Keep Colorado Local team.
-
 Point of sale and outreach materials available for download and order on the KCL web site.
|
 Custom banners and point-of-sale signage |
 Outreach collateral materials |
-
 Bottle tags.
|
News
Over 100 people from local businesses gathered at Argonaut Liquors in Denver to launch Keep Colorado Local and deliver a clear, united message: alcohol sales in chain store would harm local businesses, Colorado’s economy, and our craft culture.
Onsight works to facilitate communication with the press and ensure that the Keep Colorado Local coalition’s efforts are in the news:
Fox31: Liquor stores, brewers join forces to keep alcohol sales out of grocery stores (video)
Liquor store owners and breweries are joining forces to fight an expected ballot proposal that would allow supermarkets in the state to sell alcohol. The store owners and breweries are calling their campaign “Keep Colorado Local” as a way to keep alcohol sales out of big-store supermarkets.
Durango Herald: Beer and wine in grocery stores? Brewers, vintners, distillers and liquor store owners oppose effort
Brewers, distillers, liquor store owners and vintners are not toasting a proposed ballot initiative that would allow the sale of beer and wine in grocery stores. They stood together at a news conference Thursday at Argonaut Wine and Liquor in Denver where the Keep Colorado Local coalition expressed concerns about the initiative led by larger retailers.
Denver Business Journal: Opposition launches campaign against full-strength beer sales at grocery stores (video)
Colorado’s first ballot-issue battle of 2016 is underway, and it is about beer.
A coalition led by the Colorado Brewers Guild and the Colorado Licensed Beverage Association kicked off the “Keep Colorado Local” campaign on Thursday, hoping to defeat or avert a potential ballot measure that would allow grocery stores to sell full-strength beer and wine.
Westword: CRAFT BREWERIES, LIQUOR STORES RALLY TO FIGHT GROCERY STORE BEER SALES INITIATIVE
For the last few years, Colorado craft breweries and their allies at local liquor stores have worked on convincing state lawmakers to keep grocery and convenience stores from being allowed to sell full-strength beer, wine and booze. Now these small and medium-sized businesses are cracking open a consumer campaign in advance of a possible effort by the supermarket chains to take their case directly to voters in 2016.
by OnSight | Mar 2015 | Elections, Graphics
We’ve known the results of the 2014 election for some time, but results on voter turnout and voter behavior under Colorado’s all-mail ballot voting system are just now beginning to come in. The headlines: turnout in Colorado is incredible, and voters prefer to return their ballots in person rather than through the mail, particularly in more populated areas.
by OnSight | Feb 2015 | Trends
The office has been bustling for the last few days: our neighbors at Industry have been hosting 10.10.10 Denver, a gathering of entrepreneurial CEOs who have convened to solve big problems. In their own words:
10.10.10 is ten big problems with significant market opportunity, ten prospective CEOs looking for their next big thing, and ten days together in Denver.
This year, the focus was on Health, Wellness and Healthcare Innovation. Participants listened to presentations from local experts, and then spent the next week collaborating to define problems and envision solutions.
Ultimately, the goal is to have the seeds of a startup or two start to germinate, and organizers and participants are hopeful that this year’s inaugural 10.10.10 event will catalyze just that.
Read more: 10.10.10 web site
