by OnSight | Oct 2014 | Pedal the Plains
Another successful Pedal The Plains is in the books!
Over a thousand riders participated in this year’s ride from Sept 19-21, which visited host cities Wiggins, Fort Morgan, and Sterling, with stops at farmhouses, towns, and historical sites along the way.
OnSight provided an insider’s view of the ride for participants and fans along the way, with Facebook posts, tweets, Instagrams, Vines and daily photo albums on Flickr.
We hope to see you out on the road with us next year Sept 18th – 20th for the 4th Annual Pedal The Plains!
by OnSight | Sep 2014 | Colorado County Clerks Association, Elections, Web Communications
Search and sort by county and location type.
It’s never too early to plan for election day — ballots will be here before we know it! Mail ballots will be sent to all eligible voters, and you can choose how to return your ballot: by dropping it off at a ballot box or by returning it in the mail. Either way, ballots must be received by your County Clerk no later than 7 p.m. on Election Day (November 4th) to be counted.
MyColoradoVote.com is now updated with a complete listing of all ballot drops locations in Colorado with a nifty interactive map that lets you search by county, as well as quickly find out which locations have 24-hour ballot drops and which will let you register (which you can do up to and including Election Day). The site is a project from the bipartisan Colorado County Clerks Association to serve as your resource for non-partisan and reliable voting information.
Find 24 hour ballot drop locations.
The site also includes:
- Important Voting Dates and Deadlines
- Frequently Asked Questions on voting, elections, ID and residency requirements in Colorado.
- Tips on Marking Your Ballot to make sure your vote is counted
For more Colorado election info and to find the polling place closest to you, check out MyColoradoVote.com.
by OnSight | Sep 2014 | politics, Press and Media, Social Media, Trends
Scads of small type. Truncated graphics. Unusable forms. Browser-crashing incompatibility.
On the right, a site not optimized for mobile — tiny, cut-off text, pics that have to be zoomed-in to see, and tiny, cluttered menu. On the right, clear navigation, mobile-friendly text, and clear calls to action.
There are people looking for you — wanting to learn more, wanting to volunteer or even donate to you campaign or cause. And more and more (maybe even up to 50% of the time) they’re using their mobile phones to do it.
Not sure if your web site is mobile-compatible? Don’t feel too terribly bad — turns out some of the major political campaigns are behind the curve, too.
From Politico:
A POLITICO analysis of mobile sites for about 40 competitive House and Senate races found that a majority were plagued with missed opportunities for campaigns trying to find volunteers, donors and voters. The no-nos range from clunky pages that frequently crashed or weren’t formatted properly to content that was just too tiny to read.
Another big problem often discouraged by some political consultants: multiple pages of navigation before a potential donor can hit the send button with their all-important credit card numbers.
…
Political operatives from both parties say they recognize mobile’s tantalizing possibilities. Still, many campaigns are cutting corners on the mobile front — ignoring pleas for fewer tabs or larger font sizes — even if the potential payoff could mean more votes or thousands of dollars in additional donations. They’re reluctant to shift limited budget dollars away from traditional TV ads, especially for innovations that have a short shelf life limited to this election season.
To digital campaign strategists, seeing the shortcomings on the mobile front makes little sense considering how Americans have come to obsessively use their phones as their primary source not just for daily communication but also for entertainment.
Most users don’t want to read lots of text online at all, and even less so on mobile. And most campaigns can’t spring for the coding and development for a full mobile site, custom forms, and the tools required for credit card processing.
That said, if people are looking for you on their phones — and they are — there’s no excuse for making sure they can find you.
The priorities:
1. Using web analytics, determine what portion of your audience is accessing your site via mobile.
2. Are there particular times of week or year when mobile usage spikes?
3. Is there particular content that mobile users access more than desktop users?
4. Can your donation form be simplified or otherwise optimized for mobile?
5. Homepage should always be legible in mobile!
All this information inform the urgency and priorities for building out mobile compatibility.
After tackling the minimum, you can further refine your mobile site with custom content for mobile pages (shorter, more tightly-drafted content and photos), custom graphics and features to more closely mimic your desktop-viewable web site, other bells and whistles to integrate with social and other mobile-friendly tools.
cover image from Flickr user /marcoarment
by OnSight | Aug 2014 | BIkes, USA Pro Cycling
For seven days, hundreds of the world’s best cyclists roll through Colorado for the USA Pro Challenge. This year’s route, starting in Aspen and finishing in Denver, featured over 500 miles of riding, a high-altitude time trial in Vail, throngs of cheering fans as the riders raced through Boulder, Golden, and Denver, and 2013 winner and hometown favorite Tejay van Garderen finishing on the 1st place podium yet again.
OnSight had the opportunity to travel with the race for the full tour. Here are some behind-the-scenes shots from America’s Race!
Jens Voigt’s final race was both inspiring and tough for his biggest fans, including Ben. He spent the week turning Jen’s trademark phrase “Shut Up Legs” into “Shut Up Retirement”.
Every year the antlers get larger… first deer, then elk, now moose. That’s one heavy piece of head gear.
The finish in Colorado Springs was fantastic.
Finish line in Denver was well attended, with over 200,000 spectators downtown.
Since several of OnSight’s staff live in Golden, watching the pro’s climb Lookout Mtn (our local hill) was both exciting and humbling.
Overall, race week is a great reminder that we are truly blessed to live in such an amazing place. Cheers Colorado
by OnSight | Aug 2014 | OnSight News
Last week, OnSight Public Affairs said goodbye to its office in LoHi. Beginning in mid-August, our new home will be at Industry off Brighton Boulevard, “Denver’s next hub for business, creativity, recreation, modern living and dining.”
Our new space has a lot to offer our staff and clients alike and will include our own top-notch design suite, reservable meeting spaces of all sizes and restaurant and brewpub access without even having to leave the building.
New address:
3001 Brighton Blvd, #103
Denver, CO 80216
Our phone numbers and email addresses are unchanged during this transition.